Images of Egypt: Palmolive

One of the brands that consistently used Egypt in its advertising was Palmolive. Palmolive was developed in 1898 by the B.J Johnson Company and by 1900 was the worlds best selling soap. It was named after its two principle ingredients Palm and Olive Oil.

By 1902 they had started developing the stylish advertising they became well known for and always emphasized ingredient purity and product benefits.

During the period after 1910 they ran a series of wonderfully designed advertisements using Egyptian iconography. This national campaign was designed by the Lord & Thomas advertising agency and helped to re position the brand into a luxury one that would enhance the beauty of women.

Coles Phillips (1880-1927)

Via Etsy

Death on the Nile: Images of Egypt

Death on the Nile is a work of detective fiction by Agatha Christie and first published in the UK by the Collins Crime Club on November 1, 1937 and in the US by Dodd, Mead and Company the following year. The UK edition retailed at seven shillings and sixpence and the US edition at $2.00.

With the novel being set in Egypt the front covers can give us plenty of insight into images of Egypt in the twentieth century. Some of the covers, of course, are nothing to do with Egypt - instead focusing on the glamorous woman or the image of Poirot himself. The cover from 1978 is a tie in to the movie starting Peter Ustinov as Hercule and the gorgeous David Niven as Colonel Race. 

1937

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1978

1986

2004

2007